Are Super Bowl Ads a Sign of an AI Bubble? Insights from Dot-Coms

The recent Super Bowl LX made headlines not just for the game, but also for the ten advertisements dedicated to various artificial intelligence products. This surge in AI promotion has led some industry analysts to speculate that we might be on the brink of an impending financial bubble, reminiscent of past tech booms.

Historical patterns suggest that when a significant number of companies start heavily advertising in a specific sector, it can often indicate overvaluation and unsustainable hype. The dot-com bubble of the late 1990s serves as a prime example, where rampant advertising preceded a market crash. Observers are now drawing parallels with the current AI landscape, questioning whether the excitement surrounding AI technologies could mirror those previous cycles.